SWOT analysis of the Polish beef market (1)
Opportunities
- price competitiveness on the EU market and in third countries;
- the potential for domestic beef consumption;
- Opportunities to support beef and veal livestock production;
- strong export potential;
- exploiting the potential of producers giving up milk production (feed base, knowledge, buildings);
- efforts to integrate the various actors in the supply chain;
- contracting of beef livestock production;
- innovation activities in the sector;
- advice on sustainable cattle production, including nutritional advice;
- increasing the use of domestic protein availability for feed purposes
Threats
- the sector’s dependence on international markets;
- high bargaining power of retail chains;
- low prices for other types of meat (e.g. poultry);
- lack of repeatability of the beef on offer;
- Market opening trade agreements, e.g. TTIP, Mercosur, etc;
- the possible occurrence of cattle diseases (e.g. BSE);
- limited access to certain foreign markets due to trade barriers;
- sudden changes in beef buyers’ preferences;
- embargo caused by the political crisis in major third-country importers;
- Increasing environmental requirements for livestock production; EU climate and air quality policy;
Source:
E Bak-Filipek, Uwarunkowania rozwoju rynku wołowiny w Polsce, SGGW Publishing House, Warsaw 2021.